Seat Belt Is a Necessity

This is another ad for YASA organization. It also deals with driving safely, but aims at emphasizing the importance of the seat belt while driving. Lebanese people are known for their instability and foolishness while driving. Ignoring the seat belts is one of these silly acts and crimes committed by Lebanese citizens. In fact, the seat belt is not created as a design for the car. It was created for a certain purpose which reduces the shock of the accident and prevents the pilot, co-pilot, or passengers from a bump out of the car. This means that it is a necessity before drawing the engine on. This ad maybe encourages people to put on their seat belts while driving. Advertisers are trying to say that the seat belt is a safety tool. Without it people might die like the man lying on the road in this picture of the ad. Death is a fear for almost all people. I think it is a great tool for an ad because all the people will get affected by this scene and directly tend to wear their seat belt while driving.

Posted by (S.S)